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If we want a world that is beautiful, kind and fair, shouldn’t our activism be beautiful, kind and fair? Founded by award-winning campaigner Sarah Corbett, the Craftivist Collective is more than an alternative use for craft. Our gentle protest approach to craftivism aims to change the world with deliberate, thoughtful actions that provoke reflection and respectful conversation instead of aggression and division.
Craftivism is for everyone from skilled crafters to burnt out activists, and those people who want to challenge injustice in the world but don’t know what to do, where to start or how to prioritise their energies and time.
The Craftivist Collective is exactly that – a collective, an inclusive group of people committed to using thoughtful, beautiful crafted works to help themselves and encourage others be the positive change they wish to see in the world.
But it started with just one person: Sarah Corbett, an award-winning campaigner with 30 years’ practical experience as an activist.
Sarah grew up in a low income area and was attending demonstrations with her parents on local and global issues by the age of three. She went on to have a successful career as a professional campaigner for NGOs including Christian Aid and Oxfam, and the UK Government Department for International Development (DFID).
In 2008, burned out from too much confrontation, slactivism and clicktivism, and doubting the effectiveness of many elements of conventional activist, Sarah starting looking for alternatives. When she discovered craftivism – a term coined by American writer and crafter Betsy Greer in 2003 – Sarah realised that craftivism could offer what she’d been looking for: something new to add to her activism toolkit.
With no projects or groups for her to join, she decided to have a go at creating her own craftivism projects. Soon Sarah had developed her own unique ‘Gentle Protest’ approach to craftivism, and had gained a following of friends and strangers around the world who wanted to get involved. And so, in 2009, the Craftivist Collective was born.
Today the award-winning Craftivist Collective has thousands of members, who Sarah supports by developing tools and projects that they can undertake as individuals or by organising their own small group stitch-ins.
Sarah has also delivered talks, workshops and events to over 12,000 people around the world. Her first book How to be a Craftivist: the art of gentle protest, is available now.
Buy one of Sarah’s Craftivist kits here
🌿 Craft: Gentle Protest Embroidery, Cross-Stitch Banners, Ethical DIY Craftivism Kits, Activism Books & Strategic Changemaking Tuitions
🌿 Location: Global Social Enterprise & Creative Studio based in London, Greater London, UK
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